Press Release – 29th April 2026
EMS evolves its Partnership model to support integrated, long-term customer performance
Halifax, April 2026 – Equipment Management Solutions Group Limited (“EMS”), a global provider of technology-driven services for reusable supply chain assets, today announced the evolution of its customer function into a dedicated Partnership model, reflecting a more integrated and long-term approach to working with its customers.
At EMS, we have always worked closely with our customers.
As our business and our customers’ supply chains continue to evolve, we are formalising this approach by moving to a dedicated Partnership model, reflecting the way we now work, as an integrated part of our customers’ operations rather than as a traditional service provider.
This shift is not simply a change in terminology. It represents how we see our role.
We work alongside our customers with shared objectives, aligned outcomes, and a long-term focus on performance, cost efficiency, and operational improvement.
Supporting a more integrated way of working
As supply chains become more complex, managing returnable equipment such as pallets, crates, and containers requires more than operational oversight.
It requires visibility, coordination, and the ability to translate data into clear, actionable insight.
Our role is to bring that together, combining operational expertise, data-led insight, and proprietary technology to help our customers improve control, reduce cost, and make better decisions.
The move to a Partnership model reflects this.
Strengthening our structure to support this
To support this more integrated approach, we have introduced a strengthened Partnerships structure.
The function is led globally by Angie Twigg, Global Head of Partnerships, with the addition of two regional managerial roles:
– Regional Head of Partnerships – Europe.
– Regional Head of Partnerships – North America (NorAm).
This structure allows us to scale while maintaining consistency, accountability, and quality across all customer engagements, ensuring we remain close to our customers while providing stronger support behind the scenes.
What this means for our customers
For our customers, the most important thing is continuity.
This evolution builds on the way we already work today, maintaining strong day-to-day relationships while strengthening the structure and support around them.
What this evolution provides is:
– A more proactive and forward-looking approach.
– Stronger alignment with customer goals and priorities.
– Clearer ownership and accountability.
– Greater focus on long-term performance and outcomes.
We will continue to work closely with our customers, remaining accessible, responsive, and accountable in everything we do.
A continued focus on partnership
Joe Hebblewhite, Chief Executive Officer at EMS, said:
“We’ve always worked closely with our customers, but the way we support them is evolving.
This is about recognising that our role is not just to deliver a service, but to work alongside our customers as a true partner, helping them improve performance over the long term.
As we continue to invest in our technology and develop our asset intelligence platform, it’s important that our structure supports that direction, while ensuring we stay close to our customers and deliver consistently.”
Angie Twigg, Global Head of Partnerships at EMS, added:
“For us, partnership is about being close to our customers, understanding their challenges, and taking real ownership of the outcomes we’re responsible for.
This change isn’t about introducing something new, it’s about strengthening how we already work, making sure our customers feel supported, understood, and confident in the service they receive every day.
My focus is ensuring that as we grow, we continue to deliver a consistent, high-quality experience, while building relationships that are based on trust, accountability, and long-term value.”
Our commitment remains the same
While our structure is evolving, our core commitment does not change.
We will continue to do what we say we will do, take ownership of outcomes, and deliver consistently for every customer, every time.

